Facebook & Instagram ads
“We tried boosting posts and nothing happened.”
Ads that reach the right people near you, with tracking on what each one brings in.
What we do
We create ads that reach the right people near you, and track what each one brings in.
- 01Ads written and designed for your offer
- 02Targeting set to the area and people you serve
- 03Tracking that shows calls, forms and sales from each ad
- 04Regular tuning and a plain monthly report
What you get
Ads that bring in customers, not just likes.
How it works
You get a clear plan, in writing, before any work starts.
- 01
A quick chat
We look at what you've tried before and who your best customers are.
- 02
A clear plan
We suggest an offer, an audience and an ad budget you're comfortable with.
- 03
We launch and measure
Ads go live with tracking in place, and we cut what doesn't work.
Pairs well with
Know where your customers come from
“I have no idea which of our ads actually work.”
We set up call and form tracking, so you can see which ad, search or post brought in each customer.
You get
One simple screen that shows where to spend your marketing money.
Social media posting
“We haven't posted in months.”
We plan, write and schedule your Facebook and Instagram posts. You just approve the calendar.
You get
An active, professional page without spending your evenings on it.
Lead check-up
“We spend on ads, but I don't know if they work.”
We follow your customers' path from the first ad to the final sale and find where people drop off.
You get
A short, plain-language report of what to fix first.
Fair questions
Something else on your mind? Email us and we'll answer in plain words.
How is this different from boosting a post?
Boosting mostly buys likes. We set the ad up to get a call, a form or a sale, and track which ads actually do that.
Do I need good photos?
Real photos of your work help a lot, even ones taken on a phone. We'll tell you which of yours will work best.
Ready when you are
Tell us what's slowing your business down. We'll tell you where to start, in plain language.
vasia@sunstonesoft.com · Calgary