How long does a redesign take?

Most website redesigns take 2-3 weeks from start to launch. The timeline depends on how many pages need to be migrated, how much content needs updating, and how quickly you can provide feedback. Simple redesigns can be faster; complex sites take longer.

Will my website be down during the redesign?

No. We build the redesigned site on a separate development server while your current site continues operating. Once the new site is ready and approved, we switch over—typically with less than an hour of downtime during the launch.

What happens to my existing content?

We migrate all your existing content to the new design. If you want to update or expand your content as part of the redesign, we can help with that too. Nothing gets lost in the transition.

Can you redesign a WordPress site?

Yes. We work with WordPress, Wix, Squarespace, and virtually any platform. We can either redesign your site on the same platform or migrate it to a different one if that makes more sense for your needs.

Do I need new photos for the redesign?

Not necessarily. We can use your existing photos if they're good quality. However, a redesign is often a good time to update imagery if your current photos are outdated or low resolution. We can advise on what needs updating and help source new images if needed.

Will I be able to update the redesigned site myself?

If you want that capability, absolutely. WordPress sites give you full control to update content through an easy-to-use dashboard. We provide training on how to use it. For simpler sites, we can handle updates for you at an affordable rate.

What if I don't like the redesign?

We show you the design before building the full site and make revisions based on your feedback. You're involved throughout the process, so there are no surprises at the end. We don't launch until you're completely happy with the new design.

Should I update my content during the redesign?

It's a great opportunity to do so. Since we're already working with all your pages, adding new content or updating existing text is efficient to do during a redesign. We can help you identify what needs refreshing and assist with writing if needed.

Website Redesign Calgary | Modernize Your Outdated Site

Signs Your Calgary Business Website Needs a Redesign

Your website might be hurting your business without you even realizing it. Potential customers visit your site, see an outdated design or struggle with navigation on their phone, and leave—going straight to your competitors instead.

Here are the signs it's time for a website redesign: Your site looks like it was built 5+ years ago. It doesn't work properly on smartphones or tablets. Pages take forever to load. You're embarrassed to share your website with potential clients. Your site doesn't show up in Google searches. Visitors aren't contacting you through your site.

If any of these sound familiar, a redesign isn't just a nice-to-have—it's essential for staying competitive in Calgary's market. The good news? Redesigning your website doesn't mean starting completely from scratch.

A website redesign preserves what's working (your content, your SEO progress, your existing customers' familiarity) while fixing everything that isn't. We migrate your content to a modern design, improve your site speed, and make sure everything works beautifully on mobile devices.

At Sunstone Soft, we've redesigned websites for dozens of Calgary businesses. We understand the local market, and we know how to modernize your site without losing the equity you've built with your existing web presence.

What's Included in Your Website Redesign

A complete transformation of your online presence while preserving your existing content and SEO value.

✓Complete visual redesign

✓Mobile-responsive layout

✓Content migration from old site

✓Speed optimization

✓SEO preservation and improvement

✓Modern contact forms

✓SSL security upgrade

✓Clean URL structure

✓Updated imagery and graphics

✓Browser compatibility testing

✓301 redirects for any URL changes

✓Post-launch support and training

Our Website Redesign Process

How we transform your outdated website into a modern, high-performing site.

01

Website Audit

We start by thoroughly analyzing your current website—what's working, what's not, and what needs to change.

We look at your site's design, functionality, mobile experience, load speed, SEO status, and analytics data. This tells us exactly what to fix and what to preserve. We also check your Google rankings so we don't lose any search visibility during the redesign.

02

Strategy & Planning

Based on our audit, we create a redesign plan that addresses all issues while improving on your current site.

We'll discuss any new pages or features you want to add, content that needs updating, and design direction. You'll get a clear understanding of what the new site will look like and include.

03

Design & Build

We design your new website and migrate your existing content to the fresh design.

We preserve your existing text, images, and page structure where it makes sense, while upgrading everything visually. You'll see the new site develop and can provide feedback throughout.

04

Testing & QA

We thoroughly test the redesigned site across devices and browsers before launch.

We check every link, form, and page to make sure everything works. We also test on iPhones, Androids, tablets, and various desktop browsers. Nothing goes live until it's perfect.

05

Launch & Redirect

We launch your redesigned website and set up redirects to preserve your SEO.

If any URLs changed, we implement 301 redirects so Google knows where your pages moved. We monitor the site closely after launch to catch any issues immediately.

Will I Lose My Google Rankings?

This is the biggest fear business owners have about redesigns—and it's valid. A poorly executed redesign can tank your search rankings. That's why SEO preservation is built into our process.

We maintain your URL structure where possible, implement proper redirects where needed, preserve your meta data, and keep your existing content intact. Most of our clients actually see improved rankings after a redesign because modern, fast, mobile-friendly sites perform better in Google searches.

Benefits of Redesigning Your Website

A modern website doesn't just look better—it performs better in every way that matters.

Better First Impressions

You have about 3 seconds to make a good impression online. A modern design instantly builds credibility and trust with potential customers visiting your site.

Mobile-Friendly Experience

Over 60% of web traffic is mobile. A redesigned site works perfectly on phones and tablets, so you don't lose customers who visit from their devices.

Faster Load Times

Old websites are often slow due to outdated code and unoptimized images. A redesign dramatically improves speed, keeping visitors engaged and improving Google rankings.

Higher Conversion Rates

Modern design practices, clear calls to action, and better user experience lead to more visitors taking action—whether that's calling you, filling out forms, or making purchases.

Improved Search Rankings

Google favors fast, mobile-friendly, well-structured websites. A properly executed redesign often improves your search visibility over time.

Easier to Update

Old websites are often difficult to update. A redesigned site on modern technology makes it easy to add content, update information, and keep your site fresh.

Redesign vs. Starting Fresh: What's Right for You?

Not every website needs a full redesign. Sometimes a few targeted updates are enough. Other times, starting completely fresh makes more sense. Here's how to decide:

Consider a Redesign When: Your website is 3-7 years old but the basic structure is sound. You have good content that just needs a visual refresh. You've built SEO value you don't want to lose. You like your current navigation and page structure. You need to go mobile-friendly without a complete overhaul.

Consider Starting Fresh When: Your website is 8+ years old and built on outdated technology. The site structure is confusing and needs complete reorganization. You're changing your business direction or rebranding. Your current site has significant technical issues. Starting over would actually be faster and cheaper than fixing what's there.

Consider Updates Only When: Your site is relatively modern but needs cosmetic improvements. You just need specific features added. The mobile experience needs work but everything else is fine. Content is outdated but design is acceptable.

Not sure which approach is right for you? We offer free website audits for Calgary businesses. We'll look at your current site and give you an honest recommendation about whether you need a redesign, a new site, or just some targeted updates.

Website Redesign FAQ

Common questions Calgary business owners ask about redesigning their websites.

Website redesign costs depend on your current site's size and condition. Simple redesigns of smaller sites typically range from $799-$1,500. Larger sites with many pages, complex functionality, or significant content migration may be $1,500-$3,000. We provide exact quotes after reviewing your current site.

Have a question that's not answered here?

Call us at (403) 829-1452

Website RedesignCalgary