SEO → SEO Audits
SEO AuditsCalgary
Know exactly where your website stands and what's holding you back. Comprehensive analysis with clear, prioritized recommendations for improvement.
Before You Can Improve, You Need to Know Where You Stand
You know your website could be ranking better, but you don't know why it isn't. Is it technical issues? Poor content optimization? Weak backlinks? Competitors doing something you're not? Without a systematic analysis, you're guessing at what to fix.
An SEO audit answers these questions. It's a comprehensive examination of your website and online presence from an SEO perspective—identifying what's working, what's broken, what's missing, and what opportunities exist. It turns uncertainty into a clear action plan.
Think of an SEO audit like a health checkup for your website. We examine every aspect that affects search rankings: technical infrastructure, on-page optimization, content quality, backlink profile, local presence, and competitive positioning. Then we diagnose issues and prescribe solutions.
A good audit doesn't just list problems—it prioritizes them. Some issues have major impact on rankings; others are minor. Some are quick fixes; others require significant investment. We help you understand what matters most so you can allocate resources effectively.
Whether you're starting fresh with SEO, trying to diagnose a rankings drop, or just want to know where you stand, an audit provides the foundation for informed decision-making.
What Our SEO Audit Covers
Comprehensive analysis across all ranking factors.
SEO Audit Process
How we analyze your website and online presence.
Initial Information Gathering
We collect access to Google Search Console, Analytics, and other relevant data sources.
Historical data helps us understand trends, identify when issues started, and establish baselines. We also discuss your business goals and target keywords.
Technical Analysis
We crawl your site and analyze technical health—speed, mobile, crawlability, indexing, and Core Web Vitals.
Using professional SEO tools, we identify technical issues that could be limiting rankings. Every page is analyzed for technical problems.
On-Page Assessment
We review how well pages are optimized—titles, descriptions, content, headings, and internal linking.
We check whether pages are targeting appropriate keywords, following best practices, and providing the content depth needed to rank.
Content Evaluation
We assess content quality, coverage, and gaps in your topic areas.
Is your content comprehensive enough? Are there topics you should cover but don't? Is existing content thin or duplicated?
Competitive Analysis
We analyze what competitors are doing well that you could learn from.
Who ranks for your target keywords? Why do they rank? What content, links, or strategies give them advantages you could replicate?
Report & Recommendations
We compile findings into a clear report with prioritized recommendations.
You receive a detailed report explaining issues found, why they matter, and what to do about them—prioritized by impact. We review findings with you and answer questions.
What Happens After the Audit?
An audit is a starting point, not an endpoint. Once you understand what needs fixing, you have options: implement recommendations yourself, hire us to implement them, or use the audit to guide work with another provider.
We're happy to help implement audit recommendations, but there's no obligation. The audit stands on its own as a valuable assessment of your SEO status.
Benefits of an SEO Audit
Why businesses invest in professional SEO analysis.
Know Where You Stand
Stop guessing about your SEO. Get a clear picture of current performance, issues, and opportunities.
Prioritize Effectively
Not all SEO work is equally important. An audit tells you where to focus for maximum impact.
Diagnose Problems
If rankings have dropped or stalled, an audit identifies why. Stop wondering what went wrong.
Discover Opportunities
Audits often reveal quick wins and opportunities you didn't know existed. Low-hanging fruit that can produce results fast.
Make Informed Decisions
Whether doing SEO yourself or hiring help, an audit gives you the information to make smart decisions.
Benchmark Progress
An audit establishes a baseline. Future audits can measure improvement and track progress over time.
Types of SEO Audits
We offer different audit scopes depending on your needs:
Quick SEO Assessment (Free): A brief review of your website's most important SEO factors—basic technical health, obvious issues, and key opportunities. This helps you understand if deeper analysis is warranted. Takes about 15-30 minutes of our time.
Standard SEO Audit ($300-500): Comprehensive analysis covering technical SEO, on-page optimization, and content. Includes competitive overview and prioritized recommendations. Suitable for most small business websites. Delivered within 1-2 weeks.
Comprehensive SEO Audit ($500-800): Everything in the standard audit plus detailed backlink analysis, in-depth competitive research, keyword opportunity mapping, and content strategy recommendations. For businesses serious about SEO investment. Delivered within 2-3 weeks.
Local SEO Audit ($200-400): Focused specifically on local SEO factors—Google Business Profile, citations, local content, and local competitive landscape. Ideal for businesses whose primary goal is ranking in local searches.
Not sure which audit you need? The free quick assessment can help determine the right scope for your situation.
SEO Audit FAQ
Common questions about SEO audits.
Our audits range from free quick assessments to comprehensive audits at $500-800. Standard audits covering most small business needs are $300-500. The right scope depends on your website size and SEO needs.
Have a question that's not answered here?
Call us at (403) 829-1452Ready to Know Where You Stand?
Start with a free quick assessment or request a comprehensive audit. Clear answers about your SEO.
